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The treasures beneath your feet

The treasures beneath your feet

Sunbathing on the seashore or walking along the waterfront, we have all collected them, the beach stones. Those that glisten in the sun, has an unusually beautiful stripe or just perfectly fit the palm of our hand.

With our collection Strand (”beach”) we wish to share with you our love for these treasures of the beach – created millions of years ago and now carefully polished to be worn as jewellery. A perfect gift and a way of carrying a small part of summer with you all year round.

A gift from the Earth herself to mankind

They wear their eons well – the precious jewels of the beach. Every smooth little pebble is a memory from the creation of the Earth and its dramatic history, worn down by ice, wind and water. Nature has her own infinite spectrum of color, all harmonized with each other and with our human color scheme.

We had Johnny Juthman, a lapidary from the Finnish region of Ostrobothnia , take on the stones from the beaches of Åland to create pearls in the gentle colour palette of the seashore. At Guldviva, we added settings and chains in oxidized 925 Sterling Silver.

Nature is greater than our webshop

After the first summers with the collection Strand, we have learned that all of nature’s stones are equally beautiful. We really want to offer the collection in our webshop, but only as long as you understand that when ordering you will receive a random colour or colour combination.

If you prefer to choose your Strand jewellery yourself, we warmly welcome you to visit our shop in Mariehamn’s Maritime Quarter on Åland.

OUR STRAND-Collection

”I hope you feel the same as I do, that the beach stones are worth more than all of the rubies and sapphires in the world. They are my origin. And perhaps yours?”

Maria Karlström, head goldsmith

A pocket full of treasures

I spent my summers as a child at my grandfather’s cottage, which is still owned by the family to this day. I strolled along the shore and let the stones catch my eye. I collected them, saved them, without any practical purpose. Maybe they just sat on the windowsill until somebody threw them away. And I collected new ones.

Grandfather’s beach is by the Lumparn Bay, where a meteor landed a billion years ago, creating a hole, which is now a bay in the heart of Åland. It is also one of the few locations on Åland where you can find fossils.

My mother, daughter and I together hand-picked the stones for the Strand collection. Three generations of women on grandfather’s beach with our pockets full of treasures. The stones have then been cut and polished by Johnny Juthman from Övermark, just north of Närpes. He shares my feeling about stones, that there is something magical in the ancient material.

”I am fascinated by the process of transforming a plain beach pebble into something special - a gem. The material has been the same for billions of years, I just form it into the shape I want it to have...”

Johnny Juthman, lapidary

The pebbles on Lumparn beach


Coarse, cracked red granite swells softly like sea waves in the outer archipelago on Åland and gives our roads their pinkish tone. This stone is also called “rapakivi” and is the very foundation of Åland. Radioactive elements in the mineral tick like small clocks, to tell us that it is over 1585 million years old. Granite can also be black or white.


The beach stones on the colour scale between grey and black are often porphyry. The hard matrix consists of rapidly-cooled lava or ash which has fallen to the ground. Over the course of millions of years, quartz, feldspar and hornblende have formed within the dense structure as hexagonal crystals.


The light, solid-coloured stones on the beach – light grey, yellow and sometimes pink – are sandstone. Water, ice and wind erode different types of rock into sand, which is then compressed and fused together by natural cement. Remnants of plants, shells and similar animals can become fossilized in the sandstone as a kind of message from those that lived millions of years ago.


Dark or gray-speckled diabase emerges from the Earth’s crust like magma filling up cracks in older rocks. Diabase contains large quantities of iron and is therefore hard and very heavy; one cubic metre weighs roughly three tonnes. Our ancestors used diabase to make effective work tools.


The pink-red colour of gneiss makes it look like granite, but upon closer inspection, the clear bands and veins in parallel layers reveal that it is gneiss. When this stone is shaped into small pearls, it is very difficult to see a difference between the two.

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All prices shown include VAT (24% for orders from Finland and Åland or 25% for orders from Sweden and other EU countries).

VAT is not charged on orders from countries outside of the EU.

Orders are delivered by mail, with the method of shipping being determined by the size of the order.

We send your order as soon as possible, but no later than seven days from the day we receive your payment, provided no other agreement has been made. Shipments to Åland and Finland normally take between 2 and 3 days to arrive, within the EU, between 3 and 5 days, and international deliveries 5 to 10 days. These transport times can only be taken as estimates. We cannot be held responsible for delays caused by customs authorities in the destination country.

If you are in a hurry or want your order delivered before a certain date, notify us in the comment field which appears on the check-out page.

Guldviva’s jewellery carries a lifetime warranty. The warranty is valid for any faults in production. Wear-and-tear or damage from normal use is not covered by the warranty. Chains are not covered by the warranty.

Read more about our warranty here

The price for all Guldviva jewellery and chains sold by Guldviva includes a professional polishing. This means that a customer may, at any time in the future, have his or her jewellery professionally polished and cleaned without extra cost. Any costs for shipping to the shop are paid by the customer. Priority/1st class postage to return the jewellery to the customer after polishing is paid by Guldviva.

As a consumer, you have 14 days to return an item and 90 days within which to exchange it. You must notify us by email at info@guldviva.com, or by letter to one of the addresses below, within 14 days of the date you received the item if you want to return it. Items should be returned as soon as possible and no later than 14 days from the date that you notified us that you wish to return the item.

Items must be returned unused and in their original packaging.

Your money will be refunded on the conditions that the item has not been used and that it is returned in its original packaging.


If your purchase was made from within Finland, Åland, or a non-EU country, please return your items to:

AX-22100 Mariehamn
Åland, Finland

If your purchase was made from within Sweden or some other EU country, please return your items to:

GV Scandinavia Ab
Box 9
SE-746 21 Bålsta

You will be refunded for returned items within 14 days from the day that Guldviva receives notification that you want to return your item. Guldviva reserve the right to postpone refunds until we have received the returned item. We will refund the full cost of the item, plus shipping, on the condition that the order is returned in its entirety. Shipping will be refunded for the cheapest shipping alternative which we offer. The refund will be made to a bank account or according to agreement with the customer.

If you feel that your item is defective, contact us and tell us what the defect is as soon as possible after discovering it. If a defect is found, we will offer you a new or equivalent item, or alternatively, free reparation to correct the defect. In this case we will reimburse you for any shipping costs, within 14 days from the day that we receive the item.

Defective items should be sent to:

AX-22100 Mariehamn
Åland, Finland

Finnish Competition and Consumer Authority and Sweden’s National Board for Consumer Disputes

Guldviva Ab is committed to adhering to the recommendations of the Finnish Competition and Consumer Authority and of Sweden’s National Board for Consumer Disputes, and to complying with the Consumer Sales Act.

Link to the Finnish Competition and Consumer Authority and the European Commission Online Dispute Resolution.

The products and shipping and handling costs are all paid for when an order is placed. Paytrail Oy handles payments for orders placed within Finland, on Åland, or from within countries outside of the EU. Orders placed from within other EU countries are handled by Klarna.
For deliveries within Finland and Sweden payment can also be made by C.O.D.

Our payment service providers have secure payment processing systems that comply with current security regulations. No information concerning means of payment is processed, requested or stored at Guldviva.

Guldviva Ab produces and supplies all jewellery that is marketed on www.guldviva.com.

The quickest way to contact us is by
Telephone: +358 18 22130
Email: info@guldviva.com

And via direct messaging on Facebook or Instagram

Are you on Åland? Why not stop by our shop in the Maritime Quarter!